Client Success Story:

Inspirational online flipbook

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Making telford a world of opportunity

We were approached by Telford & Wrekin Council to design an interactive online PDF that showcases Telford as a hotspot of career opportunity. Capturing the imagination, we produced a highly engaging flipbook that drives traffic, engages and inspires. 

Explore the flipbook here

Inspirational & engaging design...


Keeping the client’s target audience at the forefront of our minds throughout the design process, we incorporated elements we knew would engage younger audiences. 


Reimagining the industrial landscape of Telford and presenting as a dynamic place of Career opportunity, we focused on captivating graphics and animation.


Liaising with numerous stakeholders and making several alterations to content wasn’t a problem for us, we delivered on time and with impressive results. 

Explore the flipbook here

The Process

The Brief

One of our designers met with client and assimilated the brief understanding exactly what Telford & Wrekin Council wanted to achieve. 

Creative Solutions

Emerge’s creative talents began to conceptualise how best to engage the target audience through an array of animations and graphics.


Showcasing various concepts to the client, adjustments were made to the page flow and content elements.

Test. Test. Test

Once the final look had been agreed we began robustly testing the online flipbook and made optimisations to it’s online performance. 

Happy Client

Submitting the final flipbook before the deadline in plenty of time ahead of the project launch, we had another happy client!

the result

“We’ve used Emerge design for lots of projects in the past but this was the first time that we’d used them for an online page turner. Following a meeting with the team to discuss our requirements we felt confident that Emerge would be able to deliver what we required.

Due to many parties being involved and feeding into this document, we explained that there could be lots of changes along the way, Emerge took this all on board and also made suggestions on approaches they felt could work for us and were very patient whilst we went through approvals our end.

Although this project took longer than first anticipated (due to delays or end) this was never a concern to Emerge, something that has been an issue with other agencies in the past. Overall we are very happy with the results and wouldn’t hesitate to use Emerge Design again, no job is a problem and the fast turnaround is always A+.

Marketing Officer – Telford & Wrekin Council

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